In 1965, thanks to his personal experience in the sales department at an important technical products company,
Dante Negri senses the “market vacuum” due to the lack of a commercial operator who stands between the producer and the user.

Thus he founded the” Forniture Articoli Elettro Tecnici” (whose acronym FAET soon became the brand)
and begins to implement a modest warehouse of technical items (mostly brushes, armatures and collectors)
by printing the first “catalog” on a pre-franked post card intended for electromechanical repairers and hardware stores.

FAET expands the warehouse,
the general catalog becomes the real point of reference in the repair sector
and the products are shipped throughout Italy.

The first commercial sector network on a national scale was created, which remains the most extensive and widespread to date.
Therefore, the building of that asset consisting of the constant presence by the key customer of an indispensable relationship for the provision of an optimal service is started.

FAET changes its location again, supporting the growth in turnover (and therefore in the warehouse), but above all
opens a new division for the transformation of insulating papers / cables and sheaths for manufacturers of electric motors and transformers.
The foundations are therefore laid for the construction of an offer dedicated to OEMs which today represents a substantial part of the company’s turnover.

The desire to find a strategic project, to modernize the company by investing economic and human resources, resumes with the “third generation”.

These are years of profound changes: the social structure changes,
the management, entrusted to dr. Gabriele Guidi, moves from a strictly familiar logic to a more managerial one.

The organization changes deeply thanks also to the entry of new and motivated collaborators who support and help define the strategic vision.
Human resources are at the heart of the investment objectives:
a new model of professional and qualitative growth is promoted.

The operational activity is concentrated in the new headquarters in Rozzano (MI) which covers an area of ​​over 8.000mq.
An investment plan still in progress renews the company on an IT and technology level: the production department doubles and the warehouse is partially automated, with evident repercussions on the quality of the service.

A new course that attracts new Partners.
The company goes from a simple purchasing logic to a collaboration and partnership with its suppliers, starting to play a co-protagonist role in the development of new solutions for the sector:
the goal is to combine their experience and the needs collected daily on the market with the expertise of the research and development departments of our supplier-partners, always providing technologically advanced solutions.

The strategic project started the previous decade continues, with investments in the production department and logistics.

The first steps of the internationalization process are then taken, with the first participation in the international trade fair as a climax.
Investments that will then be intensified throughout the following decade with the aim of increasing the shares in the European market.
Thanks to the constant participation in the main European trade fair for the sector (CWIEME Berlin) and to the only Italian fair (Coiltech Pordenone, which sees us among the “founding” companies), hiring a person dedicated to the development of the foreign market and the reorganization of the sales office, to dedicate 2 resources to the assistance of foreign customers,
FAET goes from a negligible percentage of foreign sales to almost 20% of the total turnover.

Extension of the Milan office with the creation of new areas:
new meeting rooms, workshop area, laboratories …

FAET becomes UL Third-Party Test Data Program Participant.
A result that completes a collaboration path with Underwriters Laboratories Inc. and places FAET as one of the very few non-UL companies in the world that can perform the Sealed Tube Chemical Compatibility Testing.

The first General Catalog is printed in English and the process for translation is also prepared in French, German and Spanish.